Day Three of the 75th Annual SAE World Congress saw no let up of the flow of OEMs, engineers and media streaming through the booth to get a better look at the much-anticipated Scuderi Air-Hybrid Engine. With literature and DVDs at a premium, the Scuderi exhibit team did their best to make sure the right information got to all who wanted it. But have no fear, marketing and communication reinforcements are on their way!

Wednesday started with an off-site meeting between the engineering team and a major local OEM that showed genuine progress that U.S. auto manufacturers would not miss out on what European and Indian auto makers have realized to date: The Scuderi Engine has the potential to solve their major emissions compliance and hybrid product line challenges.

The message was simple: The efficiency and emission study results provide automakers with the validation that not only could they have the most inexpensive, fuel-efficient vehicle ever, but also the opportunity to offer today’s driver the most affordable - and efficient - “green” car out there.

Meanwhile, things were busy at the exhibit booth, with visits from OEMs from the China, Japan, Korea, Germany, and the U.S. contingents.

It was also a heavy day for media as reporters and producers from PowerTrain International, Automotive News, Wards AutoWorld, Canadian Automotive Business, WWJ News Detroit, and AutoLine Detroit came by for interviews and updates on all the news and developments.

Today is Day Four and with that brings the final day of the event and what has been a tradition here since its debut two years ago, the Scuderi sponsorship of the VIP Reception prior to the big SAE 2007 Annual Banquet — a black tie affair and yet another opportunity for the Scuderi Group to showcase its innovations, the event honors the top OEMs and suppliers of 2008. The banquet takes place at the Marriott ballroom adjacent to the GM compound on the banks of the river in downtown Detroit.

To open the event, the U.S. National Anthem will be performed by the Wayne State University Glee Club. The event will be facilitated by master of ceremonies Paul W. Smith, talk host on WJR Radio News Detroit.

April 17, 2008 - 9:00 am



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